Beautiful Thinking. The Power of Experimenting - volume 1. 21/10/2026 How this started This piece started with a simple internal question: "How much are you experimenting at the moment?" We asked the team to pick one of three options: "Nope", "A bit"... Building an accessible website: 5 things to get right. 11/06/2026 Accessibility can feel like an overwhelming topic. The Web Content Accessibility Guidelines (WCAG) has dozens of success criteria, three levels of compliance (A, AA & AAA), and... The difference between being creative at work and feeling creative. 12/05/2026 Working in a creative role doesn’t always mean feeling creative. That’s not necessarily a bad thing. I realised this quite early on. During my graduation project, I had a tutor who... 2026 isn’t about new trends. It’s about crossed thresholds. 31/03/2026 Welcome to the second Nerd’s Life of 2026. This edition is less about “new trends” and more about recognising shifts that have quietly crossed from emerging to expected. None of the... From guessing to knowing: how virtual try-on changes online shopping. 31/03/2026 Online shopping has always relied on imagination. Consumers are asked to picture how a colour might suit them, how a cut might fall, or how a product will look once it leaves the... The art of the comeback. 25/03/2026 Outside O2 Shepherd’s Bush Empire, tickets for Hilary Duff’s comeback show were selling for over £1,000, a sign that her return wasn’t just another album launch, but more a cultural... A Nerd's Life: marketing conversations you need to have in 2026. 12/01/2026 Well, that was 2025. Christmas tick, New Year tick, now the roller coaster starts up again. With that in mind, welcome back to ‘A Nerd’s Life’ my monthly exploration of the... Load More
The Power of Experimenting - volume 1. 21/10/2026 How this started This piece started with a simple internal question: "How much are you experimenting at the moment?" We asked the team to pick one of three options: "Nope", "A bit"...
Building an accessible website: 5 things to get right. 11/06/2026 Accessibility can feel like an overwhelming topic. The Web Content Accessibility Guidelines (WCAG) has dozens of success criteria, three levels of compliance (A, AA & AAA), and...
The difference between being creative at work and feeling creative. 12/05/2026 Working in a creative role doesn’t always mean feeling creative. That’s not necessarily a bad thing. I realised this quite early on. During my graduation project, I had a tutor who...
2026 isn’t about new trends. It’s about crossed thresholds. 31/03/2026 Welcome to the second Nerd’s Life of 2026. This edition is less about “new trends” and more about recognising shifts that have quietly crossed from emerging to expected. None of the...
From guessing to knowing: how virtual try-on changes online shopping. 31/03/2026 Online shopping has always relied on imagination. Consumers are asked to picture how a colour might suit them, how a cut might fall, or how a product will look once it leaves the...
The art of the comeback. 25/03/2026 Outside O2 Shepherd’s Bush Empire, tickets for Hilary Duff’s comeback show were selling for over £1,000, a sign that her return wasn’t just another album launch, but more a cultural...
A Nerd's Life: marketing conversations you need to have in 2026. 12/01/2026 Well, that was 2025. Christmas tick, New Year tick, now the roller coaster starts up again. With that in mind, welcome back to ‘A Nerd’s Life’ my monthly exploration of the...