Proof of Concept


All too often, a lot of time, money and effort is wasted attempting to get a great marketing idea off the ground only for it to fail because there was no proof of concept. 

At Fiora, we have the resources and experience to test your marketing concept before it’s rolled out. Whether it’s a logo change, a campaign idea, a new digital customer process or e-commerce set of amends, we can help provide proof of concept and show how receptive the intended audience would be to the marketing concept, giving you piece of mind before making the decision to invest or launch. 

As part of the service we provide we can:

  • Evaluate the market opportunity 
  • Undertake extensive customer research
  • Create and test multiple variations of the marketing concept and its elements
  • Calculate expected costs and timelines involved in delivering to market.